The Importance of Beer Line Cleaning
A brewer may take up to several months to brew, finish, and package a keg of beer. The quality and flavor of that beer can be ruined in the few seconds it takes for a beer to travel from a keg to the faucet in a draft system that has not been properly maintained. The enemies of draft beer may include the following: READ MORE
Boston Beer has the Highest Beta in the Brewers Industry (SAM, BUD, TAP)
"Below are the three companies in the Brewers industry with the highest betas. Higher-beta stocks mean greater volatility and are therefore generally considered to be riskier but also may provide the potential for higher returns.Boston Beer (NYSE:SAM) is highest with a beta of 0.9. The Boston Beer Company, Inc. produces a variety of craft-brewed beers and cider ..." READ MORE by Peter Chu for Comtex News Network
Functional Beverages Regulations: The Year in Review
"FDA and the FTC exercised some notable enforcement action against beverage companies in the latter half of 2010. Several consent decrees executed between the FTC and beverage or supplement companies evoked fear that the bar for claims substantiation had been significantly and permanently raised. Moreover, joint actions by FDA, the FTC, and the Alcohol and Tobacco Tax and Trade Bureau, in response to public outcry against four manufacturers and marketers of alcoholic beverages containing caffeine, also gave some indication that beverage and liquid supplement companies could face similar action regarding products for which FDA has safety concerns." READ MORE by Justin J. Prochnow, Nutritional Outlook
MillerCoors Poised to Make a Great Impact Through Nationwide Water Stewardship Initiative
"Company celebrates Great Water Month, partners with distributors and local non-profits to promote water stewardship in communities." READ MORE from PR Newswire
Red Bull partners with sports med. firm
"In a move that places an action-sports sponsor in a similar role as the U.S. Olympic Committee and major pro sports teams, Red Bull North America recently signed a deal with a renowned Southern California sports-medicine center to provide its entire athlete roster top-tier medical coverage." READ MORE by Devon O'Neil, ESPN.com
The Rise of Craft Beer in America
"Suffice to say, the American beer industry fascinates me, not least of all because until quite recently it was dominated by a handful of very big corporations making a very limited, and subpar range of brews. The craft brew revolution has changed all that. Craft beers are now brewed across the United States, and the number of small breweries has shot up exponentially in the past few decades." READ MORE by E. D. Kane for Forbes.com
Colleges Banning Sale Of Bottled Water On Campus
"The college students of America have a drinking problem, but it's not what you think.
A small but growing number of colleges have brought down the ban hammer on the on-campus sale of plastic water bottles." READ MORE by Chris Morran, The Consumerist
Regulators Play Whack-A-Mole with Flavored Malt Beverages
"Alcohol Justice, formerly Marin Institute, released a revealing study today entitled: From Alcoholic Energy Drinks to Supersized Alcopops: A Rare Victory in Protecting Youth from Big Alcohol. The report celebrates the concerted efforts of numerous public health organizations, states attorneys general, researchers, and government agencies that forced alcoholic energy drinks (AEDs) to remove caffeine from their products in November 2010." READ MORE from the PR Newswire
